Archive for the ‘Special Events’ Category
This July, the Lake Champlain Regional Chamber of Commerce held their monthly networking event at our new Heritage Toyota Parts and Service Building. The event was a great success, attracting over 150 Chamber members. Heritage Toyota provided catering, door prizes, entertainment, H-Team members, and of course – Rusty Dewees.
We’d like to thank the Lake Champlain Regional Chamber of Commerce for letting Heritage Toyota host the networking event, and hope all who attended had a great time!.
This Saturday, February 16, 2013, Heritage Toyota Scion continues its support of Donate Life VT by hosting an event to learn about organ donation from the Transplant Donor Network. The event will be catered, have an outdoor heated tent, and Vermont’s own, The Wolfpack of the Green Mountains will be playing! We’ll have Heritage / Donate Life VT shirts for guests, as well as computers available for registering on the national registry!
To learn more on how Heritage Automotive is spreading More Love with Donate Life VT, head here.
Around the country, November 15th was Go Further with Ford Night – a night dedicated to partnering Ford dealerships with their local charities in order to fundraise up to $500. Heritage Ford partnered with the Chittenden Emergency Food Shelf and for each person that attended, $10 was donated.
At the event, guests also had the chance to try their hand at judging an American Idol contestant in order to win a trip for two to LA and a guest judging spot on the show. All guests who preregistered or came to the event are entered to win a trip for 2 to LA to sit in the audience during American Idol. Guests who came to the event and signed in are also entered in to win a brand new 2013 Ford Fusion.
We had a total of 31 guests, so Ford Motor Company will be donating $310 to the Chittenden Emergency Food Shelf in the coming weeks! A big thank you to everyone who came out to the event and helped make it a success. We love being a part of the South Burlington community and really appreciate all the support from our community members.
This past Saturday we had the opportunity to help sponsor the Zombie Run, which partnered with Smile Train, at the Champlain Valley Fair Grounds. We chose the two trucks on our lot that best fit the description of “Zombie-Killing Trucks,” and set them up at the finish line for all to admire.
We asked the question, “If you could choose a truck for the zombie apocalypse, would you choose the workhorse Ford F-350 Super Duty Lariat or the offroader Toyota Tundra Double Cab Rock Warrior?”
Well, which one would you choose?
August was drawing to a close; the leaves were green, the sun was hot, and my phone was ringing.
I was immediately on board. I was so excited to participate, to out-fundraise, to share the team’s progress, to inform Burlington and all of Vermont what we were doing, and then it hit me. I can’t grow a beard. I just can’t. I guess I could have tried harder, could have focused more time and energy on growing a beard, but I think Larry meant for me to help with the behind-the-scenes aspects and leave the beard growing to those genetically capable: the men of the H-Team.
A little deflated but a lot determined, I took to my computer and designed signs to be hung around the dealerships, encouraging the Heritage men to grow beards and encouraging the Heritage women to encourage those beards. (You never know what some good ol’ follicle encouragement can do!)
At the end of sign-up, seventeen brave, brave men throughout the dealerships had committed to a month of follicle flourishing. It was quite a sampling of employees; from Ford Parts warehouse staff to Toyota sales managers, and from our website coordinator to President and CEO. Everybody was ready to bring their B-Game. Beard-Game. Grade A B-Game. Everybody was ready to grow a beard.
As you can see, not all 17 started clean. Dan got about two day’s head start, and Rich has always rocked a wicked walrus ‘stache and decided to grow out the rest of his beard for charity. The days passed, the beards grew, and we had 2 of the original brave 17 succumb to the blade. We even had posters made to inform our customers why some salesmen had scraggly beards, but it wasn’t enough. Both Mason and Jason shaved over a basin, and got back to clean facin’. Alas, the remaining fifteen grew on.
The days were growing shorter, the beards were growing longer and the month was drawing to a close. We had 14 employees from across our South Burlington campus shun shaving for the month to help raise money for prostate cancer research. We raised a total of $446 during the month of September and Heritage Automotive Group matched that, bringing the grand total to $892.
Septembeard defines itself as: “…an organization with a simple, focused goal: eradicating prostate cancer, the second leading cause of cancer deaths in men, in our lifetime. And with your participation and financial support, our goal is within reach. Be part of something bigger than yourself, and look good, while doing good.” While we might not have raised and donated the most money, we’re proud of each and every employee who participated and donated to such a great cause. All of that money goes straight to prostate cancer research, and that makes it all worth it. We’d also like to extend a big thanks to the Burlington, Vermont community for your support and donations; we couldn’t have done it without you.
The month of September is officially ‘Septembeard’ at Heritage Ford and Toyota Scion. If you see a bunch off scruffy guys in the showrooms, or service and parts departments, do not be alarmed; our staff has combined their beard-growing powers and started a team to contribute to Septembeard, an organization dedicated to eradicating prostate cancer, with the help of a little facial hair.
It’s simple: beginning on the last day of August (or the first day of September), our participating beard growers shave clean, and won’t shave again for the whole month of September (except to keep it tidy!). But growing an awesome beard is only half the battle – while the beard growers are busy…well, growing – our friends and family, our non-beard-growing co-workers and even you can sponsor our beards and donate some of your spare pocket change to the cause, and help end prostate cancer.
When you donate, you’ll have a choice of six world-renowned cancer clinics to donate money to, including, UCSF, Memorial Sloan-Kettering, The Mayo Clinic, Johns Hopkins, MD Anderson and Northwestern University. All funds donated are given directly to the foundations, eliminating any additional fees, and putting your donations right into the hands of the cancer research world’s best and brightest, bringing them one step closer to curing prostate cancer.
Ready, Set, Grow!
In early August, Heritage Toyota Scion was part of an electric vehicle demonstration at the Vermont Energy Investment Corporation in Burlington, Vermont. VEIC invited a handful of local dealerships with electric vehicle options with the goal of educating the public on the EVs available, how to make the switch to electric, and how to maintain an EV.
Salesperson, Mason Maltais , and shop foreman, Ryan Holland answered questions on two Prius Plug-ins provided by Heritage Toyota Scion. Other EVs on display included the Chevrolet Volt provided by Shearer Chevrolet, Nissan Leaf from Freedom Nissan, Mitsubishi i from Burlington Mitsubishi, and a Tesla Roadster from a Vermont resident’s personal collection.
Lieutenant Governor Phil Scott and Burlington Mayor Miro Weinberger were among the crowd of over 200 people who attended the event. Although it was scorching hot outside, the attendants stayed cool with free scoops from Ben & Jerry’s, and air conditioned test drives.
VEIC hosted a great informational event and we’re glad to have participated.